What is Digital Marketing?
Digital marketing is the complex process of using all types of internet advertising and marketing to deliver a message to the targeted audience. Digital marketing or Internet marketing is unique because there are countless ways to reach the same goal based on a client’s desires. There is no silver b ...
What is SEO?
What is SEO? SEO, or Search Engine Optimization, is the deliberate act of improving the way that a website is indexed by search engines and driving higher ranking, increased visibility, and traffic to a specific website. When you make a search on a search engine, it’s obvious that some websites ran ...
5 Reasons Digital Advertising Is Better Than Traditional
With many businesses still using a lot of traditional advertising in their marketing mix, we wanted to provide a few reasons why digital should gradually become the majority of your advertising budget. With return on investment of 20x possible for many niches, business owners are becoming aware of a ...